No cold calling in the winter!

It’s time to forget about cold calling and move towards “warm calling©.” The marketing and advertising textbooks I am using still tell students to rely on referrals and cold calling to find new prospects. I completely agree with cultivating referrals from people you know and have worked with, but I can’t believe we [...]

Where in the World is This Notepad/Memo Pad? It’s at West Leather!

Update 12-1-07:
I have now given this monogrammed notepad as a thank-you gift to several guest speakers, all of whom have loved it.  I now declare it to be a hit!
Aneil
Update, 10:30 a.m.:
Nathan Bond, one of my Babcock Evening Students, found the site, ElizabethWestLeather. Thanks so much to all of you who read this [...]